Optimise Your Website for Mobile Marketing in Northern Ireland Consumers in Northern Ireland are interacting with businesses through mobile devices more than ever before. Mobile devices are very different from PCs with regards to use and in terms of what they display. If your site is not designed to be mobile-friendly, then it is not […]

Optimise Your Website for Mobile Marketing in Northern Ireland

Consumers in Northern Ireland are interacting with businesses through mobile devices more than ever before. Mobile devices are very different from PCs with regards to use and in terms of what they display. If your site is not designed to be mobile-friendly, then it is not mobile search ready. If your business is serious about mobile engagement, mobile marketing is a must. Is your site optimized for the mobile and tablet generation?

• The most important aspect of mobile SEO is ensuring that mobile web browsers can view your website well.

• Scrolling up and down is not a favoured activity among mobile users. If you want your essential information to be seen, put it near the top because this is the most visible place on your site.

• Most mobile users don’t bother to enter long strings of texts. Optimize for shorter key phrases, since mobile users usually search that way.

• Location is a huge factor in mobile search and location-based features will get more sophisticated as devices evolve.

• For e-commerce Northern Ireland, customize Web pages so that visitors can easily checkout a product, share and like it.

• Promote your site in mobile search engines, mobile portals and directories.

• Use the phone attribute, which allows users to directly dial your phone form where the number appears on the website, just by clicking on it. This works especially well for businesses that want to target local traffic.

 

The mobile Web is growing at a tremendous rate and it’s likely that mobile usage will overtake desktop usage very soon. Mobile users don’t just expect rich, optimized mobile experiences, they also want to execute searches on their mobile device and receive fast, relevant results to their queries.

Businesses that plan to stay ahead in the game need to understand the tools, commit the resources, and adjust their mobile marketing strategy accordingly. The leading SEO company in Belfast can help you with search engine optimisation for mobile phones, smart-phones and handheld devices in Belfast, Northern Ireland.

 

Call us on (028) 90 480 257 or send us an email at info@wsidigitalweb.co.uk to find out how our mobile SEO services can ensure you reach more potential customers and keep you steps ahead of the competition.

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