…If You Don’t Have Quality Content! The layout, design and navigation of your blog definitely helps to attract new visitors but the textual content will always rule the search engines and of course, the attention of your readers. You may spend money, time and effort building a fancy looking blog and engage the best SEO […]

…If You Don’t Have Quality Content!

The layout, design and navigation of your blog definitely helps to attract new visitors but the textual content will always rule the search engines and of course, the attention of your readers. You may spend money, time and effort building a fancy looking blog and engage the best SEO company in Belfast, Northern Ireland. But without quality content, your blog may very well be a sign in the middle of a forest—no one will see it!

Some tips to improve your content and increase blog traffic:

• Less is more. Concise and clear writing captures a larger audience. Keep the design and layout simple so attention is focused on the content.

• Post original content. Your blog should have original and well written copy. Recycling and plagiarising will drive people away.

• Well-formatted content is easy to read. No matter how good the post, if readers see long, rambling text, they’re rarely going to read it all the way through. Break up the content under sub-heads and use bullet points.

• Use good structure. Use an opening paragraph to introduce the topic, middle paragraphs to give more information, and a conclusion to sum it up.

Want to ensure your blog builds good readership and drives quality traffic to your website? Consult the leading SEO company in Northern Ireland. Call WSI Digital Web on (028) 90 480 257 or send an email to info@wsidigitalweb.co.uk.

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