A leading Web Design & SEO Company in Belfast Studies the Market
From a marketing perspective, it’s easy to get overwhelmed with new ideas and concepts. At WSI Digital Web, we help clients understand the lay of the land. So what kind of changes in online marketing should you be preparing for? On our blog we will attempt to offer you some key insights into online marketing in 2012.
• Mobile commerce is heating up. More and more people are buying things on their phone. This should definitely be reflected in your website design, conversions, and payments. So if you still do not have a mobile friendly version of your website, it’s time you look at getting one.
• Social media networking is the number one online activity. Along with Customer Relationship Marketing (CRM), social media will play a pivotal role in cultivating and building relationships with your online consumers on a more personal level. You need an integrated social media marketing strategy tailored to your product offering and target audience.
• Infographics will dominate scans. The way we consume information is changing and different audiences prefer to consume it in different ways. Infographics will become more popular through 2012. Not just for displaying stats on how many users Facebook now has, but as the breeding ground for a new approach to corporate collateral, Curriculum Vitae’s and many other documents.
Contact us for a free, no obligation consultation to discuss your Belfast business and how you can maximise the potential of the Web to grow, profit and beat the competition.
Look out for our next post on the right strategies to enhance your Internet marketing efforts.