According to the web design experts, online eCommerce businesses, regardless of type or size, would be wise to switch to the new Magento platform.

Magento is an open-source platform that has quickly gained market popularity due to the many advanced features it offers users and for the wide assortment of advantages that make development and management quicker and easier.

Since its inception, Magento has rapidly caught the attention of a variety of eCommerce merchants across the globe. The reasoning behind this is rather simple: Magento is the most powerful shopping cart solution on the market today, allowing website owners to build a high-end online retail shopping site that truly gets results.

Magento is a highly flexible content management system (CMS) and the perfect solution for your online-based business. Whether you sell 10 or 10 million products annually, Magento has a number of impressive tools designed to enhance the user experience. The Magento platform supports an unlimited number of payment options, making it the preferred system for web designers and the nearly 300,000 online companies that are already using it around the world.

From a marketing and merchandising perspective, Magento is an ideal platform, as it personalises shoppers’ experiences to keep them engaged from first glance to checkout. Experts in web design can teach your small business how to target customers by purchasing (shopping) history or demographic profiles; engaging potential customers with special offers, coupons and promotions; and spreading positive customer reviews across a range of social media applications.

By choosing the Magento platform, we can help customize the look, feel, and function of your website as a way of protecting your brand and engaging your customers. Magento users can tailor their product presentation to different segments of the customer population or, if they prefer, build multiple, separate websites, all from a single administrative interface. They can also build and test custom landing pages and content.

If you are one of the many businesses that have not explored the power of Magento, please call us today at WSI Digital Web. Our web designers in Belfast are always on hand to offer real-time solutions to any problems you may encounter.

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